Afficher la notice abrégée
Willingness to disclose personal information in the context of addressable TV advertising. What is the role of personal and situational factors?
| dc.contributor.author | De Schaepdrijver, Leen | |
| dc.contributor.author | Baecke, Philippe | |
| dc.contributor.author | TACKX, Koen | |
| dc.date.accessioned | 2023-11-14T19:30:15Z | |
| dc.date.available | 2023-11-14T19:30:15Z | |
| dc.date.issued | 2022 | |
| dc.identifier.uri | https://luck.synhera.be/handle/123456789/2478 | |
| dc.language.iso | EN | en_US |
| dc.publisher | Journal of Advertising Research | en_US |
| dc.title | Willingness to disclose personal information in the context of addressable TV advertising. What is the role of personal and situational factors? | en_US |
| dc.type | Article Scientifique | en_US |
Fichier(s) constituant ce document
|
Il n'y a pas de fichiers associés à ce document.
|
Ce document figure dans la(les) collection(s) suivante(s)
Afficher la notice abrégée
